About Us
WHO WE ARE — Our Story
Every company has a beginning.
Ours started in June 2002, in the industrial town of Liushi, where Yueqing Woson Electric Appliance Co., Ltd. was founded with a simple belief:
to make safer, more reliable low-voltage electrical products.
The Foundation
Our journey began in the Dongfeng Industrial Zone of Liushi City—a small workshop with a clear mission and a dedicated team determined to create high-quality circuit protection devices.
Growth & Expansion
As demand increased, we built a new production base and established a modern factory in Sanmen, Taizhou.
This marked our transition from a small workshop to a structured manufacturing enterprise.
A Global Step Forward
To support international customers and expand our overseas presence, we opened a UK subsidiary.
It became our bridge to global markets—enhancing service, communication, and global competitiveness.
A New Identity
We introduced the “LAIWO” brand, elevating our focus on brand building, product refinement, and market strategy.
This year symbolized not just a name change, but the start of a new development era.
Breaking Records
Through teamwork, persistence, and continuous improvement, we achieved double performance growth in 2021—a milestone that validated our long-term commitment to quality and innovation.
Innovation at the Core
Today, innovation drives everything we do.
We continue to invest in R&D, advanced manufacturing, brand development, and global service systems to provide customers with safer, more reliable, and more efficient low-voltage solutions.
Engineering Quality You Can Trust
Certified for Global Markets
Trusted by Africa – Customer Visit & Exhibition Moments
Certified, durable, and made for Africa’s power environments.